Every once in a while I take time here on the blog to answer reader comments and questions. Today is one of those days.
I recently got the nicest email from Abby in ND. She writes, “Jo-love the free patterns. Keep them coming. You’re always so busy with working on your new house and giving us free patterns, I wish there was some way I could help you.”
It’s emails like this that make me love blogging. Time and time again we get great comments from blog readers saying phrases about enjoying the blog, liking our free patterns and recipes and they hope we keep blogging for forever. Here’s the good news…we want to keep blogging….we want to keep bringing you new free patterns and recipes and we like blogging too!!
Bloggers are remiss in talking about it but there really are a few things you can do to help us (and other bloggers) be able to keep blogging….
Let me explain a little how blogging works (at least from our perspective) I started the blog years ago…Back in June of 2009. (WOW, I didn’t realize it was that long ago) I started with the encouragement of my daughter Kayla. To be honest, I didn’t even really know much about blogs at all. Kayla knew I was really poor at labeling or documenting my quilt projects and she just wanted me to do that. Blogging seemed like a pretty good format for that. Once I started blogging, I loved it. I’ve always been a stay at home mom, or worked from home. I don’t get out and meet a lot of people so blogging seemed like a perfect way for me to have more people contact.
Then one day after I complained to Kayla that although I loved blogging I didn’t know if I wanted to afford the costs of blogging. It was only $30 a month at the time (lots more now) but I was trying to be frugal. That’s when Kayla said okay, let’s put an ad on your blog-hopefully you can make enough money off the ad to pay for the blog expense.
I said yuck…ADS?!?!? That’s when Kayla taught me about ads and realized if I was ever going to be able to afford blogging, I better learn to love them. I’m going to give you the short version of what she taught me. As a blog grows and gets more traffic the owner of the blog has more and more expense. That’s why most of the bigger blogs have ads on them. They are trying to pay for the “parking space” on the world wide web so readers like you can come “park” on their site. The ad companies are willing to pay for space on the blog or website so that their product can be seen by readers like you. Bloggers get paid from those ads two ways…per view and per click. The per view rate is bad…sometimes rates like 30 cents for every thousand pages that are viewed…not good at all. But if a reader clicks on an ad, the may get 50 cents per click just because the reader clicked the ad..now that’s much better. It’s slow to build money but it can….
So what can you do to help out a blogger….click on an ad occasionally. Being Kelli and I know how the ad system works, we’ve started a new habit when visiting blogs. If we read a blog and like the pattern or recipe they shared we click on an ad on their site. We use an ad kind of like the “like” or thank you button. That way we feel like we thanked the blogger for their time to put the project together and share it with us because we know the blogger gets paid by the ad company for that clicking of the ad.
Another thing I learned from Kayla is this…Some bloggers like us, have an Amazon ad. We have ours on the right hand column right above the blog roll. Did you know if you click on that ad, it will take you to Amazon? If you go there and order something, Amazon will give us 7% commission rate on whatever you buy? You don’t pay any extra money, I don’t see what you ordered-They just give that to us for referring you to their site. So if you’re Christmas shopping this year, stop by the blog first, click on that Amazon link and go shop away…that helps us a lot. I am always surprised to see how 7% can add up.
Other things that you can do that help out bloggers is to pin our projects on Pinterest, share a link to our site on a quilting board, Facebook, or chat group you belong to, or share about us on your own blog if you have one.
Speaking of bloggers, we are looking to expand our blog roll. Does anyone want to swap links?? Email me at firstname.lastname@example.org. We’d happily swap. You help us by sharing our link…we’ll help you by sharing yours. Together we help all of our readers discover more great blogs.
So Abby…thanks for bringing up the topic of helping…I hope I didn’t bore you all with the behind the scenes blog stuff. If I haven’t gotten to your question or if you have one, make sure to send it to me again.